Seo-search Engine Optimization For Dummies Part Ii

Realizing the benefits of SEO will make you want to start optimizing your website or blog ASAP. You dont want to miss out on free traffic, do you?!seo 1

The First Step

You need to find the best keywords within your niche. (Your niche is the field in which you represent yourself as an expert to your audience. ) These keywords will enable you to dominate your targeted market.

Lets say you are striving to represent yourself as a guru in any dog related topic, and want to find the most targeted keywords.

Make A List of:

- New company names related to dog products

-New dog related books, products, coursesetc.

-Biggest names (gurus) in the field (Ceasar Millan for instance)

-Any news or gossip (launch of a new product)

The point here is that you need to think about your markets head. What might they be looking for? Whats hot out there today?

If somebody is searching for a dog health product, they are probably looking for a solution to a problem. If they find the solution, they are more likely to make a purchase. If you rank in the top 10 on Google search engine for that given keyword, chances are that your website will provide the information, the person is looking for. Ranking high also shows a lot of credibility in the eyes of your prospects; they basically sell themselves.

Lets say there is a rumor about a launch of a new dog product on the net. You create an optimized (using SEO) website or a blog about that product. Its a new product so chances are that there is not much optimization on it (no competition). You being the first, would capitalize on that buzz. And when the rumor becomes the latest news and goes viral you will get insane traffic.

Where To Find Keywords?

Go to Amazon.com and make a search on dog or dogs. You will find a ton of popular books. Make notes of the books titles and the authors. Those are your keywords that you will be sprinkling all over your content, to optimize your page.

Writing Your Content-Tips

-Do not write anything negative or bash anybody. Dont put negative energy out there. Karma will come back and bite you in the a$$.

-Be helpful, add value, and be objective when writing a review. You are giving your honest opinion on a subject. You are acting as a commentator who reports on rumors and news.