S7 Cat & Dog Vacuum Marks Miele’s First Upright Engineered To Make Pet Clean-ups Easier And Health

Princeton, NJ � September 1, 2010 � Pets are a joy. Now cleaning up after them is too! Miele, creator of the world’s first HEPA certified vacuum cleaner and floor care innovation upon innovation since, now introduces the S7260 Cat & Dog vacuum that is specifically designed to remove pet hair and absorb carpet odors while retaining the dust, dirt and dander that can trigger allergies and asthma. Miele’s unique Sealed System�" technology, AirClean�" Filter-bag�" and Active AirClean�" filter with odor absorbing charcoal makes the S7 Cat & Dog vacuum the popular choice for pet lovers nationwide.

�For over 83 years, Miele’s high-performance vacuums have effectively helped families keep their homes cleaner and healthier,� states Paul McCormack, spokesperson for Miele. �Now it’s time to focus on the extended family � the pets! The S7260 Cat & Dog is our first upright vacuum engineered specifically for cat and dog owners.� The secret behind Miele’s ultimate household cleaning system that easily picks up after pets? It’s the sum of three very important components:

�Miele’s ultra-quiet Vortex Motor System�" delivers the powerful suction and airflow necessary to remove stubborn pet hair and is tested to last an incredible 20 years.1 Plus, it’s so quiet it won’t disturb a cat’s mid-afternoon nap or a dog’s beauty sleep.

�The versatile and easy-to-maneuver S7 brush roller comes standard with an innovative automatic height adjustment that is ideal for all floor surfaces. It automatically adjusts when transitioning from hardwood to high-pile carpet. This unique feature ensures proper airflow to remove dirt in one pass. Patented SwivelNeck�" technology allows the entire brush roller to effortlessly limbo under chairs, tables and to dance around lamps and other objects, including pets! As an added bonus, this new vacuum package includes a Mini-Turbobrush (model STB101) that’s ideal for grooming stairs, upholstery or car interiors. The Cat & Dog also comes standard with four integrated specialty tools for cleaning upholstery, crevices and dusting surfaces high and low.

�Independent tests prove that most other vacuums leak dangerous lung-damaging particles � NOT a Miele vacuum with advanced AirClean�" filtration. This is especially important when cleaning up after household pets, given their dander PLUS all the other 'things' they typically carry into the house from outdoors. The electrostatically charged material of the Miele AirClean�" Filter-bag�" traps micro-sized debris within nine layers of filtration and the spring-loaded self-sealing collar protects pet owners from inhaling any dust or dirt when replacing the bag. The complete study can be found on www.airtruth.com.


The S7260 Cat & Dog vacuum comes in a stunningly modern Lotus White color. An LED headlight illuminates every piece of dirt, even those hidden in the hard-to-reach corners. The lightweight aluminum wand is so convenient that homeowners can carry the cat while vacuuming their comfort zone! The Miele Cat & Dog vacuum retails for $715.

About Miele Vacuum Cleaners
Miele is the world’s largest family owned and operated appliance company, founded in 1899, and a leading maker of quality vacuums � legendary for their powerful performance, advanced filtration and brilliant design details that set the standard for floor care and cleaning.

Miele’s long heritage of vacuum firsts dates back 83 years to the use of Bakelite as a sound dampener in 1927, the advent of convenient integrated tools and stunning fashion colors in the 1960s to the world’s first HEPA-certified vacuums in the 1990s. Throughout the century, these award-winning advances have established Miele as the �must-have� status vacuum � hailed as �so smart it could start its own Mensa chapter� and �it’s like the BMW of vacuum cleaners.�

Beyond the frequent accolades, design awards and sleek good looks, Miele continues to focus on making vacuuming easier through patented new technologies like the S7 SwivelNeck�" as well as longer cords, automatic flooring sensors, powerful Vortex Motor Systems�" and silence settings. Miele’s passion for quality and innovation has resulted in a vacuum that excels not only in cleaning performance, but also in the area of filtration. According to recent independent tests, there’s no other vacuum on the planet that removes dust, dirt and allergens as efficiently as a Miele canister or upright. Miele’s unique combination of AirClean�" Filter-bag�", HEPA filter and Sealed System�" design is 99.99+% effective in capturing lung-damaging particles. The key to this design is its hygienic self-closing AirClean�" Filter-bag�" whose revolutionary multi-ply filtering material helps homeowners dispose of the captured particles without coming in contact with them.