Write For Dollars: Blogging Your Way To Internet Marketing Success

Write for Dollars: Blogging Your Way to Internet Marketing Success

Blogging has revolutionized the World Wide Web, and has given everyone on the planet a chance to share thoughts, information, pictures, and even money online. From its humble beginnings as a means to maintain an online diary, to todays versatile marketing and writing tool, blogging has brought the world to Web 2.0, where we have our own virtual homes, faces, and personalities.

In a nutshell, blogging is simply a means to post information online. For writers, it could be a chance for them to show off their short stories or poems, or simply give the world a glimpse of their writing prowess. For non-fiction writers eager for money, it could be a chance to earn big bucks while sharing how-to or self-help articles. For photographers, it could be a way to create a virtual collage or exhibit of ones work. The possibilities offered by blogging are endless.

Blogging technology involves the use of scripts that will upload your work to the Internet, arrange it according to date or category, and showcase it in a reader-friendly manner, against an attractive layout. There are now millions of blogs online, where everyone from desperate housewives to film producers can share their thoughts and skills for all the world to see and learn.

Blogging, however, is more than diary writing and script making. It can be a means for you to engage in Internet marketing. There are several advantages offered by blogs. Blog sites are frequently visited and indexed by search engines, and can thus generate more traffic for you or your company. Blog programs are also easy to use, and will need you only to type in your words, attach a picture, and click the Upload or Post button.

This ease of exercising ones freedom of expression has made blogging popular and you can use it to your advantage, no matter what you are marketing on the Internet.

If you are an author hoping to sell your books to a wider audience, simply posting pictures of your books covers will not attract people to your site, nor will they keep people coming back. You as an author, however, have experience in writing, and you can be the hope of young budding writers who are looking for mentors and inspiration. You can post tips on writing in your blog, or you can share letters that your fans wrote to you. Your willingness to help people, as well as your connection to your fans, can make you popular online and help you sell books, too!

If you are part of a company that sells products beneficial to a certain market, then you may want to blog to sell your products. If you manufacture car accessories, you can offer tips on your blog on how to dress up or clean up a car. If you are a pet food manufacturer, you can offer tips on how to take care of a dog or cat, or how to train a parrot to speak. The possibilities are endless, but they all boil down to the adage: People will care about what you know only if they first know that you care.

If you are an artist or photographer, a blog can be a reader-friendly way to showcase your latest works. Blogging can also be an easy way to maintain your online portfolio, which clients can view if they wish to buy works from you or include you in a real, brick-and-mortar exhibit. As with writers blogs, young artists everywhere are searching for inspiration and mentors in artists more experienced than they. If you can include your thoughts on your craft in your blog, you will not generate only fans, but returning artists hungry for more of your brand of wisdom.

If you are a small to medium-scale enterprise, you can use a blog to help your company improve. Most blogs will contain Comments sections, where people can post their suggestions online. Not only can these suggestions help you, they can also keep you closer to your clients.

If you are a publishing company of either books or newspapers, blogs can be a good way to post an online catalog of your latest offerings, or a preview of your newest headlines. The catalog can help buyers have an easier time picking out finds when they head to the bookstore. A preview of headlines not only saves paper, but can give busy Internet surfers all the news they need in a nutshell.

Internet marketing can be done a thousand ways using a blog, and will depend on the nature of your business. As long as you make your blog interesting, unique, and helpful, you need not worry about your sales. When customers find a blog they can use, relate to, and return to, they will help you gain profits quicker and better.